Art & Entertainment Featured Lifestyle

CREATING VALUE FROM MUSIC: CRITICAL COPYRIGHT ISSUES

Music is the line that connects all the dots. It is not just businesses and corporate environments that need intellectual protection; artists of all kinds must protect their work, too. Individuals of different cultural backgrounds perform together and music is heard by people no matter the language or any other cultural barrier. It is important […]

Business & Tech Fashion & Beauty Featured Lifestyle

Should the fashion industry invest in their Intellectual Property?

The best thing a designer can ever do is to act proactively in the current business environment where the primary source of competitive advantage for all businesses, including those in the fashion industry, is innovation and original creative expressions. Your label is a valuable marketing tool, the one that customers identify with when they make […]